UI/UX design,
Development
Introduction
Nathan Rajac is a holosomatic breathwork expert and coach for men. His work deeply resonated with me, as I had previously worked on projects related to psychedelic ceremonies. After experiencing his breathwork ceremony firsthand, I realized how naturally it facilitates deep conscious experiences. With my passion for supporting businesses that contribute to personal development, this project felt like a meaningful match.
I had the opportunity to build out Nathan’s personal brand and website, bringing his vision to life at a professional level. Below, you’ll find an overview of my process in making that happen.
Discovery & Style Exploration
To truly understand Nathan’s brand essence, I participated in his breathwork sessions. This hands-on experience gave me invaluable insight into the feeling and energy he wanted to convey. Additionally, I guided Nathan through branding exercises to refine his messaging and core values, ensuring we had a solid foundation to build from.
Establishing a Visual Identity
With clarity on Nathan’s brand direction, I explored different visual styles that aligned with his holistic and transformative approach. Breathwork has an inherent spiritual and shamanic energy, and we aimed to embody that while ensuring the brand remained approachable to its target audience—men. We leaned into a masculine aesthetic, incorporating imagery of nature, a bold and sturdy font with unique character, and a color palette that balanced depth and lightness. Darker tones added a grounded feel, while the overall site remained light and airy with a broken white/soft beige background, creating a harmonious visual experience.
UX Design & Content Strategy
A seamless user experience was key. I mapped out a strategic content flow that guided visitors naturally through Nathan’s offerings. By structuring the site with intuitive navigation and compelling storytelling, we ensured potential clients could easily understand his unique approach to breathwork. To reinforce credibility and trust, we incorporated an infinite slider of video testimonials, allowing visitors to hear firsthand experiences from Nathan’s clients and gain deeper confidence in his services.
Webflow Development
The site was built using the Client-First framework, an industry standard in Webflow development. This structured approach ensures scalability, easy global updates, and an intuitive post-launch experience, allowing Catherine to manage the site herself with confidence.
To enhance performance, I meticulously sized and compressed all images for faster loading times. Custom build light weight animations, powered by GSAP and custom CSS, added a touch of interactivity without compromising speed or user experience.
A rigorous testing phase ensured the site performed flawlessly across all devices, browsers, and languages, providing a seamless experience for all users, no matter how they accessed the site.
SEO optimized
To set Nathan up for long-term success, I implemented a solid SEO foundation. This included optimizing headings, title tags, meta descriptions, schema markup, image alt text, and canonical tags. I utilized the Ahrefs site audit tool to catch any remaining technical issues, achieving a 100% SEO health score. Additionally, I provided Nathan with a tailored SEO checklist, ensuring that all future content adheres to best practices, helping him rank on Google.
Conclusion
Through a deep understanding of Nathan’s mission, meticulous design execution, and innovative Webflow development, I helped elevate his personal brand to a professional level. This project was a testament to how meaningful design can enhance and amplify a powerful message.
Working with Rimbo Designs has been truly transformational. It went far beyond building a website.
He helped me find clarity—not just in my message, but in who I am and what I’m here to do.
Big shifts happened within me. I feel more aligned, more grounded, and more connected to my mission than ever before.
Rimbout is not only an impressively skilled designer—he’s a curious mind, a creative thinker and works as a wise guide.
He sees you. He walks with you. And he deeply cares.
I 100% recommend Rimbo's services to purpose-driven people and businesses who feel the call to make real impact.
Not just to make a living, but to create something meaningful.
Something beautiful. Something deeply aligned with your story and vision.
To empower. To uplift. To inspire and serve the people and planet that need it most.
Nathan Rajac
Breathwork Coach
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FAQ
How long does the entire process take from start to finish?
Each project generally takes about 8 weeks, from discovery to launch, with each phase designed for a smooth, comprehensive development of your brand and website.
If you need additional functionalities—like localization, member login, advanced CMS integrations, or automations—the timeline will be extended accordingly.
How much does a typical project cost?
My project proposals are tailored to each client’s needs, with most starting around €3,000. You can book a Clarity Call to discuss your project and explore if we’re a good fit.
Other offers:
✦ Website Audit €47
✦ 1h Consultation €97
✦ SEO services
How does payment work? Do you offer payment plans?
I typically work with a 50% upfront, 50% on delivery structure, but flexible payment plans are available upon request.
Do you offer ongoing support after the project is complete?
Our joint creation is meant to be shared with the world, and I’m here to help. I offer ongoing support in SEO, content strategy, marketing, and design assets to attract the right attention and continue building on our work—driving real growth for your brand.
Will I be able to update the website myself?
Yes. During onboarding, I offer a 1-on-1 training session to show you how to manage and update content confidently. Webflow’s CMS is designed to be user-friendly, making updates easy.
Can I make design revisions during the process?
Absolutely. I believe in close collaboration and welcome your input every step of the way. With regular check-ins, video updates, and a dedicated digital workspace, you'll always be in the loop. I'm here to ensure every detail aligns with your unique vision, making design revisions a natural and integral part of our process.
Is Webflow the right platform for my business?
After testing nearly every platform in the industry, I’ve found Webflow to be the #1 choice for building high-quality, scalable websites that are easy to manage. Its advanced design capabilities allow us to create a custom, professional site that grows with your business and enables effortless updates.
How will this investment help my business grow?
This investment creates a professional, high-impact online presence that attracts quality clients and supports your business goals. My approach enhances brand perception, engagement, and conversions, laying a strong foundation for long-term growth.